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Meta Ads Masterclass
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Meta Ads Masterclass

Run Facebook & Instagram ads

A practical training program that takes you from zero to running profitable Meta ad campaigns.

self-paced · 6h
Self-paced · ~6 hours · 5 modules · certificate of completion

WHAT'S INCLUDED

  • 5 modules
  • Real account walkthroughs
  • Templates & checklists
  • Certificate of completion

Service price

€190
  • 5 modules
  • Real account walkthroughs
  • Templates & checklists
  • Certificate of completion
Talk to us

14-day satisfaction guarantee · Secure payment

ABOUT THIS COURSE

The Meta Ads Masterclass is a hands-on course that teaches you to plan, launch and scale paid campaigns on Facebook and Instagram — without wasting budget on guesswork. You start from a blank Business Manager and finish with a live, optimized campaign and a repeatable system you can run again and again. Every lesson is built around real account screens and current best practices, not theory.

COURSE PREVIEW

Preview clip is a placeholder reel — actual course footage will appear here.

WHO IT'S FOR

  • Business owners who want to run their own ads
  • Freelancers & marketers adding paid social to their toolkit
  • Beginners with no prior advertising experience

WHAT YOU'LL LEARN

  • Set up Business Manager, the Meta Pixel & Conversions API
  • Structure campaigns from awareness to conversion
  • Build custom, lookalike and retargeting audiences
  • Write and test creatives that actually convert
  • Read the metrics that matter and cut wasted spend
  • Scale a winning campaign without breaking it

CURRICULUM

  1. Foundations & setup

    • Business Manager & account hygiene
    • Pixel + Conversions API basics
    • How the Meta auction really works
  2. Campaign structure

    • Objectives & the funnel
    • CBO vs ABO budgets
    • Naming & organization that scales
  3. Audiences & targeting

    • Core, custom & lookalike audiences
    • Retargeting warm traffic
    • Avoiding audience overlap
  4. Creative that converts

    • Formats, hooks & ad copy
    • Static vs video
    • Systematic creative testing
  5. Measure & scale

    • The metrics that matter
    • Reading results & optimizing
    • Rules for scaling budget safely