Full Marketing Bootcamp

ABOUT THIS COURSE

The Full Marketing Bootcamp is our flagship training: a six-week, cohort-based program that turns you or your team into a self-sufficient growth function. It combines advertising, targeting, analytics and conversion into one connected system, with live mentor sessions each week and a capstone where you build and present a real campaign. It is the fastest way to bring growth in-house instead of outsourcing it forever.

COURSE PREVIEW

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WHO IT'S FOR

• Teams that want to run growth in-house
• Marketing managers leveling up their stack
• Founders who want to own their acquisition

WHAT YOU'LL LEARN

• Build a full-funnel marketing strategy
• Run paid advertising across Meta and Google
• Engineer targeting, segments and retargeting funnels
• Set up analytics and attribution you can trust
• Design creative and landing pages that convert
• Tie it all together into a repeatable growth system

CURRICULUM

1. 1

   Week 1 — Foundations & strategy

   • Positioning & offer
   • Full-funnel thinking
   • Goal & KPI setting
2. 2

   Week 2 — Paid advertising

   • Meta campaigns
   • Google Search & PMax
   • Budgeting
3. 3

   Week 3 — Targeting & funnels

   • Audience strategy
   • Retargeting funnels
   • Lifecycle basics
4. 4

   Week 4 — Analytics & tracking

   • GA4 & events
   • Attribution
   • Dashboards
5. 5

   Week 5 — Creative & conversion

   • Creative systems
   • Landing-page CRO
   • Testing
6. 6

   Week 6 — Capstone

   • Build a real campaign
   • Mentor review
   • Present & launch